What is an Accredited Buyer’s Representative (ABR)?
The ABR® designation is only awarded to licensed real estate professionals who complete
specialized training that gives them the edge in understanding a buyer’s perspective and
protecting and promoting their buyer-clients’ interests. Before earning the ABR® designation,
buyer’s representatives must also demonstrate proven experience in representing buyers.
Further, they are committed to maintaining their professional edge by staying current on the
latest issues and trends in buyer representation.
Roles of the Agent:
Shares buyer information with seller, but tells the buyer nothing about the seller
Focuses solely on getting the seller’s listing sold
Provides only material facts
Negotiates to get the seller the best deal possible
Works for the seller’s advantage
Accredited Buyer’s Representative (ABR)
Helps the buyer clarify priorities
Shares all information about the seller while keeping buyer information private
Understands and focuses on the buyer’s needs and wants
Provides substantial research about each property to identify any potential problems as well as
detailed information on the community, schools, and neighborhood
Assists the buyer in evaluating the potential properties to find what best meets the buyer’s
Advises the buyer on formulating an offer.
Negotiates to get the buyer the best deal possible
Provides a list of qualified service vendors (lenders, inspectors, attorneys, etc)
Works for the buyer’s advantage
Protects and guides the buyer through the entire home purchase process from search to
What does working with an ABR cost?
• It’s FREE! Buying services with an ABR is free to the homebuyer. The real estate commission
percentage for the buyer’s agent is determined by the seller and listing agent at the time the
house is put on the market. The buyer does not have to pay more for specialized representation.
Additional Articles of Interest include:
8 Ways to Improve Your Credit Score
10 Steps to Prepare for Home Ownership
7 Reasons to Own Your Own Home
“We went to an open
house where Tom was
the listing agent. Tom
took so much time with
us to discuss the
property and answered
all our questions. After
we left, we discussed
how comfortable we
were with him. My
husband and I realized
that Tom would be the
perfect person to help us
find our new home.”